UTM – Vici Media Support Portal

Problems With UTM Codes & Google Analytics

Edit: There is additional information in the Google Analytics 4 How-To-Guide that is in your Vici Shared drive in the Google Analytics folder, or ask your Trainer for a copy. Even using UTM codes, not all traffic that the digital [...]

My Google Analytics Shows Ad Traffic From Our Campaign Outside My Specified Geos, Why?

The Geography report in Google Analytics provides an overview of users' location who landed on your website from different traffic sources. This geography report can be analyzed at various levels, such as countries, states, and cities. This geo report is [...]