All Device Geo-Fencing/Geo-Retargeting cannot have Audience DNA pulled on it, add lookalikes to it, have scrolling banner ads, or have dynamically inserted information into the ads. You also can’t do All Device Geo-Fencing on its own and will want to combine it with Geo-Retargeting (not the case with Mobile Conquesting).
We also do not recommend all device geo-fencing for event targeting because we don’t bid high enough to win event day impressions.
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