Yes. The default Call to Action button is “Learn More”, but it can be customized if the client would like something else to be displayed. Also, for Social Media posts where there is no call to action on the original post, we can manually create the call to action so it appears on the Social Mirror ad. This is the case for both ads using an existing post, and ads that are created without using an existing post.

There is no character limit on the customized Call to Action, but it is recommended to use any of the basic ones, or sticking to 2 to 3 short simple words.

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